![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/FEATURED-The-Top-Places-to-Put-a-Contact-Form-on-Your-Website-to-Capture-More-Leads.jpeg\")
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Contact forms are powerful tools to make connections with your users and potential customers. Adding them thoughtfully throughout your site will increase conversions and improve the user experience. But where are the best places to put a contact form?<\/p>\n
Forms can serve many purposes, so to get the most value out of them, ask yourself what function you expect them to fill. For instance, you might create contact forms where users can...<\/p>\n
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Forms can serve many purposes, so to get the most value out them, ask yourself what function you expect them to fill.<\/p>\n
Understanding what<\/em> you want your forms to do narrows down your potential locations considerably. For instance, a support form for users who need help would logically reside on your help page. A wholesale pricing request form would sit on your wholesale page.<\/p>\n <\/p>\n [content_upgrade cu_id=\"13097\"]Free download: 20 Quick Tips to Maximize Contact Form Conversions<\/strong>[content_upgrade_button]Click Here[\/content_upgrade_button][\/content_upgrade]<\/p>\n Here are the ten best places to place a contact form your website. Play around with these spots to find the ones that maximize your conversions.<\/p>\n Your contact page is the most obvious place to put your contact form. It\u2019s the top spot users expect to find it. They won\u2019t forgive you if they can\u2019t find it there.<\/p>\n But don\u2019t just drop your form on the page by itself. Use the space as an opportunity to\u2026<\/p>\n Website users visit your About Page to learn about you and\/or your business. They might have some questions or concerns for you after reading this page, so it makes sense to give them a direct line of communication with a contact form.<\/p>\n What should go alongside your About Page contact form?<\/p>\n Web users know to look to a website\u2019s footer for important information. This is where they expect to find social media links, links to important pages, maps, disclaimers, and - of course - contact information.<\/p>\n Rather than making your users click to a new page to contact you, consider placing the form right in your footer. The simplicity may be what convinces a user to contact you rather than simply leave your website.<\/p>\n It\u2019s also smart to include your other contact information in your footer, such as your phone number, email address, and mailing address.<\/p>\n If you create blog content, your readers may have questions or comments about the content or your business in general. So it makes sense to give them an easy way to contact you while they\u2019re reading one of your articles, or right after.<\/p>\n Place a contact form in your website\u2019s template file so it appears at the bottom of every post just beneath your author bio or after a certain number of paragraphs. This way it will appear on every new post.<\/p>\n <\/p>\n For best results, place a form that captures leads in exchange for a lead magnet. Since the reader has already consumed some<\/em> of your content, there\u2019s a good chance they\u2019ll want more of it.<\/p>\n Sometimes you want your users to use your contact form right away<\/em>. This is great for niche websites that get highly targeted traffic or businesses that require a salesperson\/representative to chat with potential customers.<\/p>\n If you put a form this early on your page, make sure to spell out exactly<\/em> why the user should contact you and what happens next.<\/p>\n In many cases, it\u2019s best to place your contact form at the bottom of your homepage. This is a logical place if you expect your users to read the page\u2019s content before contacting you. It serves as a final call-to-action for the page.<\/p>\n Sidebar contact forms are great when you want your forms visible at all times on nearly every page (depending on the configuration of your widgets). This way your users will have a way to contact you from every page<\/em>.<\/p>\n If your users are on a page specifically designed to help them use your product or service, you know they\u2019re already dealing with a problem. If your pages can\u2019t provide the answers they need, they\u2019ll look for a way to contact you.<\/p>\n So it makes sense to include a contact form right on your support page. This way your users get their answers one way or another.<\/p>\n A lightbox is a pop up element that appears when a user interacts with an element on the page. For instance, the user may press a \u201ccontact us\u201d link to make the box appear with a form inside.<\/p>\n Lightboxes are useful because they don\u2019t clutter your design, but they keep the form accessible at all times. Plus if people aren\u2019t willing to ready to contact you, they won\u2019t feel pressured by the form.<\/p>\n Your landing page is another obvious location for a contact form. Landing page design is a big topic, so where you place your form on the page can vary.<\/p>\n Generally speaking, brands have the best luck putting their forms at the top of the page on the right hand side so they\u2019re visible immediately. Place your title, subheading, and other copy to the left of the form.<\/p>\n But that doesn\u2019t mean you can\u2019t<\/em> put your form in a different location. Plenty of brands do.<\/p>\n If you use Gravity Forms, swapping your forms to new locations is simple.<\/p>\n Gravity Forms use shortcodes to install forms on pages, posts, sidebars, and widgets. Find the form\u2019s ID number on your list for forms\u2026<\/p>\n \u2026and use IT to create a shortcode wherever you want the form to appear. Here\u2019s the format:<\/p>\n Oops! We could not locate your form.<\/p>\n Alternatively, you can use the \u201cAdd Form\u201d button just above the editor on any page or post. Simply select the form you want to include and Gravity Forms will paste in the shortcode.<\/p>\n There\u2019s evidence that content above the fold (before people have to scroll) gets seen 102% more often than content below the fold<\/a>. However, you could make an argument that people who scroll have more interest in your brand because they\u2019re willing to learn more about your company. In one case<\/a>, moving a form below the fold created 20% more conversions.<\/p>\n10 Places to Put a Contact Form on Your Site<\/h2>\n
1. On Your Contact Page<\/h3>\n
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![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/contact-page-contact-form.png\")
<\/p>\n2. On Your About Page<\/h3>\n
![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/about-page-contact-form.png\")
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3. In Your Footer<\/h3>\n
![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/footer-contact-form-contact-form.png\")
<\/p>\n4. Inside or Beneath Your Blog Posts<\/h3>\n
![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/contact-form-in-blog-post.png\")
<\/p>\n5. On the Top of Your Home Page<\/h3>\n
![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/homepage-top-contact-form.png\")
<\/p>\n6. On the Bottom of Your Homepage<\/h3>\n
![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/homepage-bottom-contact-form.png\")
<\/p>\n7. In Your Sidebar<\/h3>\n
![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/sidebar-contact-form.png\")
<\/p>\n8. On Your Support Page<\/h3>\n
![\"Gravity](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/gravity-forms-support-form-screenshot.png\")
<\/p>\n9. In a Lightbox<\/h3>\n
![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/lightbox-contact-form.png\")
<\/p>\n10. On a Landing Page<\/h3>\n
![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/landing-page-contact-form-1.png\")
<\/p>\n![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/landing-page-contact-form-2.png\")
<\/p>\nChanging the Locations of Your Forms<\/h2>\n
![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/gravity-forms-shortcode-ID.png\")
<\/p>\n![\"Places](\"https:\/\/www.gravityforms.com\/wp-content\/uploads\/2018\/12\/add-contact-form-to-page.gif\")
<\/p>\nGet Creative to Find the Right Location<\/h2>\n